by Dominika Tracy | Sep 21, 2026 | ai, ecommerce
Short answer: if your store is UK-only, there is nothing called GEO you should be paying for this year, and one afternoon of unglamorous product-data tidying you should absolutely do. If you also sell to the US, there’s a switch worth flipping this week....
by Dominika Tracy | Sep 13, 2025 | ecommerce
This list of the best beauty e-commerce websites came out of my own work as a web designer. I’ve looked at hundreds of beauty and skincare sites, and honestly, a lot of the big names are either painfully basic or just plain boring. On the flip side, I also see so many...
by Dominika Tracy | Jun 7, 2022 | ecommerce
SEO for Shopify I was honoured to be invited to speak at this panel on Shopify SEO and Shopify in general and how to make your Shopify sites work better. Did you find this post helpful? Don’t forget to pin...
by Dominika Tracy | May 30, 2022 | ecommerce, website tips
How to make your Shopify site look expensive Do you want to make your Shopify site look expensive but can’t afford to hire a designer? Read on, I have gathered all the tricks from my years working as a website designer that can upgrade your DIY website without...
by Dominika Tracy | Sep 27, 2021 | ecommerce, website tips
How to reduce abandoned carts in your online store Have you ever watched a real time recording of an online visitor’s journey through your website? If you haven’t, I recommend you get a free version of Hotjar immediately! It can be painful realising how many people...
by Dominika Tracy | Mar 12, 2021 | ecommerce, Instagram
What to post on your Instagram if you’re a product-based business? If you’re an ecommerce brand or an online boutique owner, I could bet $10 you are struggling to come up with ideas of what to post on your Instagram. I’d be willing to risk another $5 to bet that...